What I'm building
Two brands, two ways of building
One is an agency that digitises businesses from the inside; the other, a product for a specific industry. Almost everything I write comes out of one of the two.
Automotive aftersales
Kiumec
We digitise automotive aftersales: AI-assisted diagnostics, traceability and tools designed for the real workshop. On every work order the team gets ranked causes, recommended steps and components to check based on the vehicle's data, instead of depending on the senior mechanic's eye.
Digital transformation
Devlanzer
A digital transformation agency applying AI to businesses: custom systems, process automation and the digital presence a company needs to grow. A team in Antofagasta that works as a technology partner, end to end.
Currently building
Where my time goes today
Four things, at different stages. Some have paying customers, others are bets that will probably go nowhere. Both are worth it.
- Testing
BrandOS
A system for keeping a brand consistent without depending on one person remembering how things are done.
SaaS product - Experiment
MetriaLab LIMS
A lab management system that uses language models for the boring part: transcribing, validating and organising results.
Software for laboratories - Building
Elin LMS
AI-first LMS for training providers: courses, participants, SENCE attendance and SIC reporting, in one place.
E-Learning Intelligence - Building
KainOS
AI-first project management. It automates tracking, spots blockers, and keeps the project up to date from the team's actual work.
AI Project Operating System
Writing
What I write about
Three topics, and all of them come out of things I'm doing right now. If I haven't lived it, I don't write it.
Building in public
How I validate an idea, what I kill, what I keep, and what it really costs to reach the first customer.
Product and technology
Technical decisions explained without the smoke: why I picked one thing over another, and where it ended up costing me.
Actually building a company
The part that doesn't make it to LinkedIn: money, co-founders, hiring, firing, and the weeks when nothing moves.
Courses
I'm working on something
I want to put together short courses on the same things I write about: how to get from an idea to something that works, no detours and no textbook theory.
Nothing is published yet. When it is, you'll see it here first.
About
Hans Allende
Founder & Entrepreneur
I'm a founder. I've spent years building software, mostly learning as I go and getting things wrong in public.
Today I split my time between a software studio, a couple of my own products, and a few experiments that may go nowhere. I'm more interested in the problem than in the technology: the hard part is almost never building it, it's working out what needed building.
I write here to sort out my own head. If it happens to help someone else, even better.
Let's talk
If you're building something, have a question, or just want to talk, write to me. I answer.